A few years ago I used a phone app, called Shapr, to expand my social circles, to make new connections, learn new things and enjoy a conversation or two. I met aspiring artists and entrepreneurs who were looking to start a business or were already working on one. They shared their stories and inquired into pro-bono consulting to help them with building their ventures.

In many instances my initial question was, “Where do you want to go with this idea and what are you creating?” Oftentimes, my Shapr’s friends could not clearly respond and this, initially, left me somewhat confused. If I was confused from the start, how would their customers (or potential customers) react?

Compelling vision and mission statements have the ability to provide clarity and direction with regard to why a business exists, what purpose it serves and what value it brings to its stakeholders. Not being able to clearly articulate this can obviously make it difficult to get people on board with your ideas.  Read More…

The short answer is: Very collaborative.

Strategic planning requires hearing from all levels of the organization; leaders, managers, co-workers, and employees. And at the end of the day, key stakeholders have to agree on the final mission, vision, and a set of objectives to align around and track priorities. When more stakeholders have input into the plan, then they are more likely to drive the implementation. That’s why collaboration is critical.

But if it were that simple to be collaborative, everyone would be doing it. So why don’t we?

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